Senior Product Designer with 20+ years shipping digital products across edtech, fintech, and enterprise SaaS.
I'm João Abdalla — based in Brazil, working remotely with international teams.
🎓 Teaching UX/UI & Figma at Jala University
How I got here
Foundation
I graduated in 2005 with a specialization in marketing and digital design, and over the past 20+ years I've worked across UX/UI, product strategy, and front-end development — designing products where the stakes are real: compliance, payroll, healthcare decisions, financial data.
Scale
I've led design for Brazil's largest exam-prep platform, with 8M+ active users, built multi-role enterprise systems from zero, and shipped products for US-based SaaS teams as a remote contractor. I also teach UX/UI and Figma at Jala University, training the next generation of LATAM designers and engineers.
I care about the system underneath the screen as much as the screen itself — because the best interface in the world doesn't help if the structure behind it is broken.
Let's build something that matters
Got a product or feature to design? Need a Senior Product Designer to plug into your team?
I'm available for remote collaboration as an independent contractor (UX/UI, Product Design).